What data is prohibited from being collected by Google Analytics?
You should know that Google Analytics does not allow the collection of personally identifiable information (PII) such as:
The Google Analytics Terms of Service to which all customers must adhere prohibit the transfer of PII to Google Analytics . PII is information that Google can use to identify an individual, such as an individual's name, billing address, email address, and other details. It is important to know if you are looking for information on what data Google Analytics does not allow to collect.
If you are not proficient in Google Analytics, it is recommended that you hire a professional SEO agency . They take care of your data protection and privacy needs when it comes to SEO of your website.
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